HVAC Case Study: A 200% Organic Search Traffic Growth in 6 Months
Are you an HVAC company owner struggling to get more website visitors? You’re not alone. Many HVAC businesses face this challenge in today’s digital world. It can feel like you’re spinning your wheels without seeing results.
But don’t worry – there’s hope! We’ve found a solution that really works. Our case study on Twin City Heating Air and Electric shows how they grew their organic search traffic by 200% in just six months.
This growth led to 30-40 new inquiries each month through their contact form. Pretty impressive, right?
We’ll share the exact steps they took to achieve this success. You’ll learn how to boost your HVAC company’s online presence and attract more customers. Get ready to take your business to the next level!
Key Takeaways
- Twin City Heating Air and Electric grew organic search traffic by 200% in 6 months through targeted SEO efforts.
- Daily organic visits increased from 20 to 60, with 380 keywords ranked and 46 on Google’s first page.
- Key strategies included optimizing on-page SEO, creating HVAC-specific content, improving local SEO, and building quality backlinks.
- The company saw 30-40 new monthly inquiries through their contact form as a result of the traffic growth.
- Tools like Google Analytics, Search Console, and SEMrush were used to track progress and refine the SEO strategy.
The Challenge Faced by Twin City Heating Air and Electric
Twin City Heating Air and Electric faced a tough spot. Their online presence was weak, and they weren’t getting many leads from the web.
Low organic search traffic
At Twin City Heating Air and Electric, we faced a tough challenge. Their organic search traffic was low, hurting their online visibility. This meant fewer leads and less business for us.
We knew we had to fix this fast.
Low organic traffic is like an empty showroom. You can’t sell if no one’s looking – Kevin Rhodes, Founder Gadgetlesstech
We dug into the problem and found several issues. Their website had technical SEO problems. their on-page SEO wasn’t up to par. We also lacked good off-page SEO and content marketing. These factors all played a part in their poor search rankings.
Minimal online visibility in a competitive HVAC market
We faced a tough challenge with Twin City Heating Air and Electric. Their online presence was nearly invisible in a crowded HVAC market. Big players dominated search results, leaving little room for newcomers.
This lack of visibility hurt their chances to attract new customers online. We knew we had to boost their digital footprint fast.
Our team dug deep into the company’s online status. We found weak SEO practices and poor content strategy. Their website lacked key HVAC keywords and local optimization. Off-page SEO was almost non-existent, with few quality backlinks.
These issues kept Twin City from showing up in local searches. We had our work cut out for us to turn things around and grow their online reach.
Limited leads and conversions from digital platforms
Twin City Heating Air and Electric struggled with online lead generation. Their digital platforms failed to attract enough customers, leading to fewer conversions. This issue stemmed from poor visibility in search results and ineffective SEO strategies.
As a result, web traffic remained stagnant, limiting their ability to grow their customer base.
We knew we had to act fast to turn things around. Our first step was a thorough SEO audit to pinpoint the root causes. We then improved their on-page SEO to boost their search rankings.
Off-page efforts focused on building quality backlinks to increase their site’s authority. These changes set the stage for a major turnaround in their online performance.
The Strategy: How We Approached the Problem
We began by thoroughly examining Twin City’s online presence. Our team utilized tools such as Google Analytics and SEMrush to identify areas for improvement and discover methods to increase their visibility.
Comprehensive SEO audit and analysis
Our team at Gadgettech Digital Marketing began Twin City Heating Air and Electric’s campaign with a comprehensive analysis of their online presence. We examined every aspect of their website, from page speed to mobile friendliness.
This audit helped us identify areas for improvement and opportunities to enhance their SEO performance. We also analyzed their competitors to understand effective strategies in the HVAC market.
Using this information, we created a customized plan for Twin City. We prioritized local SEO, recognizing that HVAC services primarily cater to nearby customers. Our keyword research identified terms commonly used by locals searching for heating and cooling assistance.
This combination of technical improvements and strategic keyword implementation laid the foundation for significant traffic increases.
Keyword research tailored for the HVAC industry
We dug deep into HVAC-specific search terms to boost Twin City’s online presence. Our team focused on trends that matter most to heating and cooling pros. We looked at what people ask about furnaces, air conditioners, and electrical work.
This helped us create content that answers real questions from potential customers. By using these targeted keywords, we made sure Twin City showed up when people searched for HVAC services.
Our approach didn’t stop at finding words. We kept a close eye on how well each keyword performed. This let us tweak our plan as we went along. We added new terms that worked well and dropped ones that didn’t.
This constant fine-tuning helped us stay ahead in the competitive HVAC market. The result? More people found Twin City online, leading to more calls and jobs.
Competitor analysis to identify market gaps
We dug deep into their competitors’ strategies to find gaps in the HVAC market. This analysis was key to our success with Twin City Heating Air and Electric. We looked at what other companies were doing well and where they fell short.
This gave us ideas for new content and services to offer.
Our team used tools like SEMrush and Ahrefs to check out rival websites and social media. We found areas where we could stand out, like local SEO and specific HVAC topics that weren’t well-covered.
This info helped us create a plan that led to a 200% jump in organic search traffic for Twin City Heating Air and Electric.
On-Page SEO Implementation
We revamped Twin City’s web pages with HVAC-specific content. Our team added key terms to titles, descriptions, and headers. This boosted their online presence fast. Want to learn more about our on-page SEO tricks? Keep reading!
Creation of HVAC-specific landing pages
We created HVAC-specific landing pages to improve Twin City Heating Air and Electric’s online presence. These pages focused on key HVAC terms and services, attracting more relevant visitors.
Our team optimized each page with industry-specific content, clear calls-to-action, and local SEO elements. This approach was highly effective – it significantly contributed to the 200% increase in organic search traffic over just six months.
The new landing pages effectively attracted potential customers searching for HVAC solutions. They offered valuable information on heating, cooling, and electrical services while demonstrating Twin City’s expertise.
By concentrating on user needs and local search trends, these pages not only increased site traffic but also resulted in more inquiries and conversions. The focused content helped Twin City distinguish itself in a competitive market and connect with more qualified leads.
Optimized meta titles, descriptions, and header tags
We fine-tuned meta titles, descriptions, and header tags for Twin City Heating Air and Electric. This move boosted their search rankings and click-through rates. Our team crafted unique titles for each page, keeping them under 60 characters.
We made sure descriptions were clear and compelling, staying within 155 characters. For header tags, we used a logical structure to highlight key info.
Our approach paid off big time. We saw a jump in organic traffic and better visibility in search results. The optimized meta info helped Twin City stand out in a crowded HVAC market.
It also made their content more relevant to local searches. This tactic was a key part of our SEO strategy that led to their 200% traffic growth in just six months.
Integration of high-performing keywords across service pages
We placed high-performing keywords on our service pages. This move boosted our search rankings big time. Our team picked the best words for each HVAC service we offer. We put these words in key spots like titles, headings, and content.
This smart use of keywords helped search engines understand our pages better. As a result, we saw a huge jump in organic traffic – a whopping 200% growth!
Our keyword strategy didn’t stop at just adding words. We made sure each page had the right mix of terms. We used both broad and specific HVAC keywords. This approach helped us reach more potential customers.
It also made our pages more relevant to what people were searching for. The payoff was clear – our daily organic visits went from 20 to 60 in just six months.
Content Marketing Strategy
We crafted a strong content plan for Twin City Heating Air and Electric. Our team wrote weekly posts about local HVAC issues and made long guides on heating, cooling, and electrical fixes.
Publishing weekly blog posts targeting local HVAC topics
We published weekly blog posts focused on local HVAC topics. This strategy improved our organic search visibility in the community. Our posts covered issues like common AC problems in summer and energy-saving tips for winter.
These local topics helped engage nearby customers and improve our rankings. The regular content updates kept our site fresh and relevant to search engines.
Our blog became a valuable resource for area homeowners seeking HVAC advice. We answered common questions and shared expert tips specific to local weather patterns. This approach built credibility with potential customers while demonstrating our expertise to Google.
As a result, our organic traffic grew steadily over six months.
Creating long-form guides addressing heating, air conditioning, and electrical solutions
We created in-depth guides on heating, air conditioning, and electrical solutions. These guides formed a key part of our content strategy. They aimed to give readers valuable info and boost our authority in the HVAC field.
Our team packed these guides with useful details and relevant keywords. This approach helped improve user experience and keep visitors on the site longer. The comprehensive nature of our content showed potential customers our expertise and built trust.
Our long-form guides tackled common HVAC issues and solutions. We covered topics like energy-efficient heating systems, air quality improvement, and smart home electrical setups. Each guide answered frequent customer questions and offered practical advice.
This content helped position Twin City Heating Air and Electric as a go-to source for HVAC knowledge. It also supported our SEO efforts by naturally incorporating industry-specific terms and phrases.
Using engaging content to answer user queries and improve E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)
We crafted engaging content to answer user queries and boost our E-E-A-T scores. Our team focused on creating relevant, high-quality articles that addressed common HVAC concerns. This approach helped us build trust with our audience and showcase our expertise in the field.
By providing valuable information, we improved our website’s authority and trustworthiness in Google’s eyes.
Our content strategy paid off, leading to a significant increase in organic search traffic. We saw a 200% growth in just six months, with daily organic visits jumping from 20 to 60.
This boost in traffic translated to more leads and inquiries through our contact form. Our efforts to create user-focused content played a key role in our SEO success story.
Content Marketing Strategy
We crafted a strong content plan for Twin City Heating Air and Electric. Our team wrote weekly posts about local HVAC issues and made long guides on heating, cooling, and electrical fixes.
Publishing weekly blog posts targeting local HVAC topics
We published weekly blog posts focused on local HVAC topics. This strategy improved our organic search visibility in the community. Our posts covered issues like common AC problems in summer and energy-saving tips for winter.
These local topics helped engage nearby customers and improve our rankings. The regular content updates kept our site fresh and relevant to search engines.
Our blog became a valuable resource for area homeowners seeking HVAC advice. We answered common questions and shared expert tips specific to local weather patterns. This approach built credibility with potential customers while demonstrating our expertise to Google.
As a result, our organic traffic grew steadily over six months.
Creating long-form guides addressing heating, air conditioning, and electrical solutions
We created in-depth guides on heating, air conditioning, and electrical solutions. These guides formed a key part of our content strategy. They aimed to give readers valuable info and boost our authority in the HVAC field.
Our team packed these guides with useful details and relevant keywords. This approach helped improve user experience and keep visitors on the site longer. The comprehensive nature of our content showed potential customers our expertise and built trust.
Our long-form guides tackled common HVAC issues and solutions. We covered topics like energy-efficient heating systems, air quality improvement, and smart home electrical setups. Each guide answered frequent customer questions and offered practical advice.
This content helped position Twin City Heating Air and Electric as a go-to source for HVAC knowledge. It also supported our SEO efforts by naturally incorporating industry-specific terms and phrases.
Using engaging content to answer user queries and improve E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)
We crafted engaging content to answer user queries and boost our E-E-A-T scores. Our team focused on creating relevant, high-quality articles that addressed common HVAC concerns. This approach helped us build trust with our audience and showcase our expertise in the field.
By providing valuable information, we improved our website’s authority and trustworthiness in Google’s eyes.
Our content strategy paid off, leading to a significant increase in organic search traffic. We saw a 200% growth in just six months, with daily organic visits jumping from 20 to 60.
This boost in traffic translated to more leads and inquiries through our contact form. Our efforts to create user-focused content played a key role in our SEO success story.
Local SEO Optimization
Local SEO helps HVAC companies shine in their area. We set up and fine-tuned Twin City’s Google Business Profile to boost their local rankings.
Setting up and optimizing Google Business Profile
We set up and fine-tuned Twin City Heating Air and Electric’s Google Business Profile. This move was key to boosting their local search presence. We made sure all their info was spot-on and added eye-catching photos of their work.
We also got their happy clients to leave glowing reviews. These steps helped Twin City show up more often in local searches and map results.
Our team kept the profile fresh with regular updates about services and specials. We added posts about HVAC tips and energy-saving tricks. This active approach paid off big time. Twin City saw a jump in calls and website visits from their Google listing.
It became a vital tool for drawing in new customers and growing their business in the area.
Building citations and ensuring NAP (Name, Address, Phone) consistency
We focused on building citations and keeping NAP details consistent. This step was key to boosting Twin City Heating Air and Electric’s local search rankings. We listed the company on top business directories and review sites.
Then, we made sure the name, address, and phone number matched across all platforms. This helped Google trust the business info and rank it higher in local searches.
Our team also fixed any wrong or outdated listings we found online. We created new citations on industry-specific sites for HVAC companies. These efforts paid off big time. Twin City saw a jump in their Map Pack rankings and got more calls from local customers.
The consistent NAP info also made it easier for people to find and contact the business.
Earning customer reviews for better local rankings
We made customer reviews a key part of our local SEO plan. Our team helped Twin City Heating Air and Electric get more feedback from happy clients. This boosted their Google Business Profile and local search rankings.
As a result, more people in their area found and picked them for HVAC services. The positive reviews also built trust with potential customers. They saw real people praising Twin City’s work, which made them more likely to call.
Getting reviews wasn’t just about numbers. We focused on quality feedback that highlighted Twin City’s strengths. This approach paid off big time. It led to higher rankings in Google Maps and local search results.
Plus, it brought in more leads and jobs for the company. The reviews became a powerful tool for growth and better visibility online.
Link-Building Efforts
We built strong links for Twin City Heating Air and Electric. Our team reached out to local websites and HVAC experts. We got backlinks from trusted sources in the field. Want to know more about our link-building tricks? Keep reading!
Outreach to local directories and industry-specific websites
We reached out to local directories and HVAC-focused websites to boost Twin City Heating Air and Electric’s online presence. Our team targeted platforms that cater to homeowners seeking heating, cooling, and electrical services.
This approach helped us build quality backlinks and improve the company’s local search rankings. We also connected with industry journals and trade associations to showcase Twin City’s expertise and earn trust from potential customers.
Our link-building efforts paid off big time. By getting listed in trusted local directories, we made it easier for nearby customers to find Twin City online. The backlinks from respected HVAC websites also gave a nice boost to the company’s search engine rankings.
This strategy played a key role in growing organic traffic by 200% in just six months.
Acquiring backlinks from trusted sources in the HVAC sector
We focused on getting quality links from respected HVAC websites. This was key to boosting Twin City’s online presence. Our team reached out to industry leaders, trade groups, and local businesses.
We created helpful content that others wanted to share. This strategy paid off big time. It played a huge role in growing organic search traffic by 200% in just six months.
Our link-building efforts didn’t stop there. We also guest posted on top HVAC blogs and got listed in trusted directories. These moves helped Twin City climb the search rankings fast.
More backlinks meant more trust from Google, leading to better visibility for key HVAC terms. The results speak for themselves – daily organic visits jumped from 20 to 60, and 46 keywords hit page one of Google.
Leveraging guest posting opportunities
Guest posting played a key role in our SEO plan for Twin City Heating Air and Electric. We reached out to respected HVAC blogs and websites, offering valuable content in exchange for backlinks.
This strategy helped us build authority and drive more traffic to the client’s site. Our team crafted informative articles on topics like energy-efficient heating systems and solar thermal power, which resonated with both readers and search engines.
The result? A big boost in organic visibility and a 200% jump in search traffic over six months.
Our content marketing efforts through guest posts did more than just attract links. They also sparked engagement and positioned Twin City as industry experts. We shared insights on renewable energy sources, power generation, and HVAC maintenance tips.
These posts helped answer common questions and build trust with potential customers. By mixing technical know-how with practical advice, we created content that people wanted to read and share.
Tracking and Analyzing Metrics
We used top-notch tools to keep an eye on our progress. Google Analytics and Search Console gave us key data on website traffic and search rankings.
Tools used for monitoring performance (Google Analytics, Search Console, SEMrush)
We relied on a powerful trio of tools to track Twin City’s SEO progress. Google Analytics gave us a clear view of website traffic and user actions. Search Console showed us how the site performed in search results and what queries led people there.
SEMrush helped us spy on competitors and find the best keywords to target. Together, these tools painted a full picture of the organic search growth.
Our team kept a close eye on key metrics throughout the campaign. We watched bounce rates, how long people stayed on pages, and which parts of the site got the most views. This data helped us fine-tune our strategy and make smart choices to boost traffic.
By the end of six months, we saw daily organic visits jump from 20 to 60 – a huge win for Twin City Heating Air and Electric.
Monthly reporting on traffic, keyword rankings, and lead generation
We tracked our progress closely with monthly reports. These reports showed us how many people visited the website, which keywords ranked well, and how many leads we got. This data helped us see what worked and what didn’t.
We used tools like Google Analytics and Search Console to gather this info.
Our team looked at these numbers every month to make smart choices. We saw organic traffic grow from 20 to 60 daily visits in just six months. We also ranked for 380 keywords, with 46 on Google’s first page.
The contact form started getting 30-40 inquiries each month. These results proved our strategy was on the right track.
Results Achieved in 6 Months
Our efforts paid off big time. We saw amazing growth in just six months.
200% growth in organic search traffic
We achieved a 200% boost in organic search traffic for Twin City Heating Air and Electric. This significant win came from our customized SEO plan. We focused on local HVAC topics, created engaging content, and optimized their online presence.
In just six months, daily organic visits jumped from 20 to 60. We also got 380 keywords ranked, with 46 on Google’s first page. This growth led to more leads and calls for Twin City’s services.
Our strategy combined technical fixes with smart content creation. We built HVAC-specific landing pages and wrote weekly blog posts on local heating and cooling issues. We also fixed their Google Business Profile and got more customer reviews.
These steps helped Twin City stand out in a competitive market. The result? They now rank first for key HVAC terms in both Maps and organic search results.
Increase in daily organic visits from 20 to 60
Our SEO efforts for Twin City Heating Air and Electric paid off big time. In just six months, we tripled their daily organic visits. The numbers jumped from 20 to 60 visitors per day.
This growth shows the power of a solid digital strategy for HVAC companies. We used targeted keywords, local SEO, and quality content to boost their online presence. The result? More eyes on their services and a stronger foothold in their market.
This surge in traffic wasn’t just about numbers. It meant real business growth for Twin City. More visits led to more leads and calls. We saw a direct link between higher traffic and increased customer inquiries.
For HVAC owners, this kind of growth can be a game-changer. It proves that investing in SEO can yield tangible results, even in a competitive field.
380 keywords ranked, with 46 on Google’s Page 1
We hit a major milestone in our SEO campaign for Twin City Heating Air and Electric. Our efforts led to 380 keywords ranking on Google, with 46 of them landing on the first page. This success means more eyes on their services and a boost in online visibility.
For HVAC company owners, these numbers show the power of a strong digital presence. Getting on Google’s first page for key terms can drive more traffic and leads to your business.
These results didn’t happen by chance. We used tools like Google Analytics and Search Console to track our progress. We also focused on local SEO, creating content that answered common HVAC questions.
This strategy helped Twin City stand out in a crowded market. By targeting the right keywords and optimizing their website, we made sure potential customers could find them easily online.
30-40 monthly inquiries through the contact form
Our contact form became a hotspot for new business. We saw 30-40 monthly inquiries roll in, showing real interest in our HVAC services. This surge came from our improved online presence and search rankings.
Better website optimization led more potential customers to find us and reach out. These inquiries prove our digital strategy worked, turning clicks into real leads for our business.
Achieved position #1 for key HVAC-related terms in both Map Pack and organic SERPs
We hit the jackpot for Twin City Heating Air and Electric. Our team’s hard work paid off big time. We got them to the top spot for important HVAC terms. This wasn’t just in regular search results.
We also nailed the Map Pack rankings. That’s a huge win for any local business.
How did we do it? We used a mix of smart tactics. We fine-tuned their website and created top-notch content about HVAC topics. We also built strong links and optimized their local presence.
All these efforts came together to boost their visibility online. The result? A whopping 200% growth in organic search traffic. That’s the kind of boost that can really heat up a business.
Lessons Learned from the Campaign
Our campaign taught us key lessons about local SEO. We learned how to mix tech skills with great content for the best results.
Importance of targeting local audiences
We found that targeting local audiences was key to Twin City Heating Air and Electric’s success. Our focus on local SEO strategies boosted their visibility in specific areas. We used local keywords and created content customized for nearby communities.
This approach helped drive more relevant traffic to their site. It also improved their search rankings for HVAC services in their target markets.
Local focus didn’t stop at keywords. We made sure all local listings and citations were accurate and consistent. This built trust with both customers and search engines. We also analyzed local competitors to refine our strategy.
By understanding the local market, we could highlight Twin City’s unique strengths. This local-first approach led to stronger connections with potential customers and higher conversion rates.
Balancing technical SEO and content marketing
We struck gold by balancing technical SEO and content marketing for Twin City Heating Air and Electric. Our team improved the site’s structure and speed while creating valuable HVAC content.
This dual approach boosted organic traffic by 200% in just six months. We focused on local keywords, optimized service pages, and published weekly blog posts about heating and cooling topics.
The result? More visibility in search results and a steady stream of new leads for the company.
Our strategy paid off big time. We saw daily organic visits jump from 20 to 60, and 46 keywords hit Google’s first page. The contact form started getting 30-40 inquiries each month.
Plus, Twin City nabbed the top spot for key HVAC terms in both Maps and organic results. This success proves that a mix of solid tech work and great content is the secret sauce for HVAC companies looking to dominate local search.
Continuous optimization for sustained growth
Our team kept pushing for better results after our initial success. We didn’t rest on our laurels. Instead, we used data to guide our choices and improve our SEO approach. This meant updating content often and tweaking our tactics to keep Twin City’s audience engaged.
We also kept a close eye on backlink quality and domain authority. These efforts helped us maintain and build on the traffic gains we’d achieved.
Regular check-ins and adjustments were key to our long-term strategy. We used feedback from our performance metrics to inform future plans. This allowed us to stay ahead of changes in search algorithms and user behavior.
By staying flexible and responsive, we ensured that Twin City Heating Air and Electric continued to grow its online presence month after month.
Key Success Factors
We nailed our success with Twin City Heating Air and Electric through teamwork and smart choices. Our focus on what users wanted and our ability to change plans based on data made all the difference.
Collaborative efforts between the SEO team and Twin City Heating Air and Electric
We teamed up closely with Twin City Heating Air and Electric to boost their online presence. Our joint efforts paid off big time. We set clear goals together and kept tabs on progress weekly.
This teamwork let us quickly adjust our tactics based on what worked best. We shared ideas freely, mixing our SEO know-how with their HVAC expertise. The result? A 200% jump in organic search traffic in just six months.
Our partnership went beyond simple updates. We dug deep into technical SEO and created engaging content that spoke to local HVAC needs. Twin City’s team gave us vital insights into their customers’ concerns.
This helped us craft content that truly resonated with their audience. By working hand-in-hand, we turned complex SEO strategies into real-world success for Twin City Heating Air and Electric.
Focusing on user intent and delivering valuable content
We put user intent at the center of our strategy. Our team thoroughly researched what HVAC customers truly desire. We developed content that addressed their questions and resolved their issues.
This approach resulted in a significant increase in traffic and leads.
Our emphasis on value was successful. We ensured that each piece of content provided assistance to HVAC owners in some manner. From energy-saving tips to system maintenance guides, we aimed to offer practical information.
This strategy not only improved our rankings but also established credibility with potential customers.
Adapting strategies based on performance data
We kept a close eye on our campaign’s performance. Our team analyzed data from Google Analytics and Search Console daily. This helped us spot trends and make quick changes. For example, we noticed certain HVAC keywords were gaining traction.
We then created more content around those topics. This flexible approach led to better results for Twin City Heating Air and Electric.
Our strategy shifts paid off big time. We saw organic traffic jump from 20 to 60 daily visits in just six months. The number of ranked keywords shot up to 380, with 46 landing on Google’s first page.
These wins came from our willingness to adjust based on real-time data. It proves that in SEO, being adaptable is key to success.
Conclusion
We wrap up with a call to action for HVAC businesses. Our case study shows the power of smart digital marketing. We invite you to learn more about how we can boost your online presence.
Read on to discover the full story of Twin City Heating Air and Electric’s success.
Recap of the 200% organic growth milestone
Our team at Gadgetlesstech Digital Marketing helped Twin City Heating Air and Electric reach a major goal. In just six months, we boosted their organic search traffic by 200%. This huge jump came from our full SEO plan.
We fixed technical issues, improved on-page content, and built strong backlinks. Our work paid off big time. The company now gets 60 daily organic visits, up from only 20 before. Plus, they rank for 380 keywords, with 46 on Google’s first page.
These results show how powerful a smart SEO strategy can be for HVAC firms.
Final thoughts on the importance of a tailored SEO strategy
We’ve observed directly how a customized SEO strategy can significantly improve an HVAC business. Our work with Twin City Heating Air and Electric demonstrates this. Their organic search traffic increased by 200% in just six months.
This success resulted from a personalized plan that addressed their specific needs.
A standardized approach isn’t effective in SEO. Each HVAC company faces unique challenges and has distinct goals. For this reason, we develop specific strategies for each client. We combine technical improvements, content creation, and local SEO techniques to achieve results.
This approach led to Twin City ranking for 380 keywords, with 46 on Google’s first page. It also generated 30-40 monthly leads through their contact form.
Encouragement for HVAC businesses to invest in digital marketing
HVAC companies can’t ignore digital marketing anymore. Our case study shows a 200% boost in organic search traffic for Twin City Heating Air and Electric in just six months. This growth came from a smart mix of SEO, content creation, and local optimization.
We’ve seen firsthand how these efforts lead to more leads and sales. Digital marketing isn’t just nice to have – it’s a must for HVAC firms that want to stay ahead.
Investing in online strategies pays off big time. Our work with Twin City proves this point. Their daily visits jumped from 20 to 60, and they now rank for 380 keywords. Plus, they get 30-40 inquiries each month through their website.
These numbers show the real impact of a solid digital plan. HVAC owners who embrace these tools can expect similar gains in visibility and business growth.