Local Digital Marketing Services

We have helped many local businesses grow, expand and scale.

Contractors – Dentist – Doctors – Financial Services – Food Service – Retail – Hospitality

Local Digital Marketing

Local digital marketing is the practice of connecting businesses with consumers searching online for products and services locally. Digital marketing has replaced nearly all print and traditional advertising mediums. Most local businesses today focus almost exclusively on digital marketing.

Every business needs an online presence including those with only a local focus. Any business that does not include digital marketing as part of it’s marketing strategy is destined to fail. Early adapters have reaped the benefits and now you can too.

Call, email or book an online meeting with us to see how your business can benefit from working with one of the northeast’s most successful local digital marketing agencies.

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What is a Local Digital Marketing Strategy?

Having a local digital marketing strategy in place can help your business stay top of mind with past customers and prospects alike. The basics or fundamentals of a local digital marketing campaign consist of five main areas of focus. While a local digital marketing strategy can utilize a wide array of online marketing tactics, our experience has taught us that holistic digital marketing campaigns perform the best. Nonetheless, focusing on one area at a time can also help to gain traction. The best way to prioritize these task is to start with a complete online visibility audit. This will help identify which areas need the most work. With our free audit we will check the following.

Fundamental website optimization (On-page | Technical SEO)
Quality, relevancy & authority of website (website copy | backlinks)
NAP – name, address & phone number (citations)
Content strategy (Blogging, Video Marketing, Social Media)
Reviews (Google My Business, Yelp, Facebook)

The best approach to any digital marketing strategy whether it be local or otherwise is to employ a holistic campaign. The two main benefits of having a holistic digital marketing program are the ability to help your business build authority quickly and also ensure that your prospects come in contact with your business no matter what medium they choose. Through this process we connect your business with local customers who have local buying intent across multiple platforms and mediums.

If you want to find out how your business can benefit, book a discovery call with us today!

Our Local Digital Marketing Approach

At Gadgetlesstech, we like to take a holistic or omni-channel approach to local digital marketing. With this method we are able to create a far reaching entity with many touchpoints. Research shows that this approach helps with staying top of mind with an intended audience. A holistic local marketing campaign allows a business to reach it’s intended audience using numerous mediums and platforms. Not only does this approach help with search engine optimization efforts, it also builds a brand’s expertise, authority and trust. Holistic digital marketing campaigns also provide a wealth of data that helps with identifying advertising performance and marketing dollar allocation.

No two businesses are alike and what works in one business niche may not work in another. While social media might work well for a roofer, article marketing might yield better results for a business in another niche. When consumers find businesses on multiple channels, they become to recognize that business as an authority.

Want more information on how your business can benefit? Fill out the form below. We’d love to hear from you.