Should I hire a local SEO agency or do SEO myself?
Should I hire a local SEO agency or do SEO myself? The local SEO agency vs DIY decision comes down to one question: do you already have the expertise and time to execute consistently? DIY works when your market is relatively simple and someone inside the business can manage the Google Business Profile, website, reviews, content, citations, technical issues, measurement, and competitive research.
An agency makes more sense when execution requires several specialties or your market is highly competitive. A middle path is hiring a consultant to build the strategy while your team implements it.
Consultants typically provide strategy; agencies combine strategy with production and implementation. Our local SEO services can run either model depending on what your team can realistically own.